Monday 27 May 2013

GFK-Mode Hindustan Times Survey: Paying the Price for High Prices

The next election is going to be all about money, in more than one sense.

For Aastha Sankrityayan, 46, the zeros in her paycheck are simply not enough. The rise in prices, especially of food items, have played havoc with her household finances. "Groceries, meat - prices of everything have risen. I spend around a thousand rupees more on groceries alone, every month," said Sankrityayan, with an air of resignation. There's not much one can do. "We have to curtail our consumption, fruits particularly," she said.

Another sense in which the next election is all about money is anger at the loss of public funds due to corruption under UPA-II. Here the zeroes are painfully plentiful: figures involved in the 2G, Coalgate and Commonwealth Games scams run into the lakhs of crores and present a big headache for the ruling coalition.

An exclusive Hindustan Times survey - conducted by research agency GFK-Mode - finds the issues of inflation and corruption to be the ones that are top of mind for voters as the country gets into an election mode. Which political party can handle the following issues better?


Across issues, across demographics, the people have spoken about which party would address anything from the fight against terror to job creation better. And the majority says: BJP.

"This government has done no good for the country since they came to power," said Rahul Shah, a management accountant in Ahmedabad. He reflects an opinion held by thousands of India's youth.

"The BJP has done enough good work in Gujarat to allow me to extrapolate that they will do so at the national level too," said the twenty-eight-year-old.

The overwhelming anti-incumbency figures in the survey may make next year's elections results seem to be a foregone conclusion, but that would be naïve. For Reyaz, despite the hardship, there is but one choice. "Yes, we will vote for Congress. We always do."

Source: Hindustan Times

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